Director Of Sales And Marketing
Company: Homewood Suites - Lafayette
Location: Lafayette
Posted on: March 18, 2023
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Job Description:
This is the job description for DIRECTOR OF SALES AND MARKETING
Job Title: Director of Sales and Marketing Department: Sales
Company: Dimension Hospitality Reports To: General Manager
Supervises: Director of Catering, Sales Managers, Sales
Administrative Assistants Job Purpose: Generation of budgeted top
line revenue and RevPAR for the hotel through a successful revenue
management strategy. Job Responsibilities: 1. Lead, train & mentor
sales staff including hiring, coaching development, performance
evaluations, disciplinary actions and terminations. 2. Perform as
the driver of all revenue and ensure quarterly and annual revenue
goals are achieved for the hotel. 3. Develop sales action plans,
and forecast and evaluate trends to modify strategies that will
enhance revenues effectively. 4. Ensure hotel participation in all
brand revenue management initiatives. 5. Assist in the production
of annual hotel business plan. 6. Develop and maintain departmental
budget. 7. Lead property revenue meetings always insuring revenue
maximization and profit in all areas. 8. Ensure that hotel credit
procedures and audit guidelines are followed. 9. Timely submission
of required reports to General Manager, Regional Vice President and
DDC Corporate Office. 10. Maintain good rapport with local civic
groups and companies. 11. Develop and maintain good relationship
with DDC Corporate Sales & Marketing staff. 12. Other duties as
assigned. Job Skills: 1. Computer skills to include word
processing, spreadsheet, and familiarity with brand specific
property Management System(s). 2. Ability to exercise excellent
communication, presentation, organization, time management and
listening skills. 3. Ability to use analytical skills for measuring
business potential and value to the hotel. 4. Ability to
successfully interact with all levels of customers and hotel
management. Job Qualifications: Education: Bachelors Degree in
Business Administration, Marketing or related field Experience:
Minimum 3 years hotel sales experience or the equivalent amount of
industry experience; OR equivalent level of education and work
experience. Licenses/Certifications: Possess a valid driver's
license and be able to drive to customer appointments. Management
Activities: X Interview, select and train associates X Set and
adjust associates' rates of pay and hours of work X Direct the work
of associates X Appraise associates' productivity & efficiency to
recommend promotions or other changes in status X Handle associate
complaints X Discipline associates X Plan the work X Determine the
techniques to be used X Apportion the work among associates X
Determine materials, supplies, machinery, equipment or tools to be
used or merchandise to be bought, stocked & sold X Control the flow
and distribution of materials or merchandise and supplies X Provide
for the safety and security of the employees or the property X Plan
and control the budget X Monitor or implement legal compliance
measures X Customarily and regularly direct the work of at least 2
or more full-time associates or their equivalent (1 full-time
associate at 40 and 2 half-time associates at 20 hours each, are
equivalent to 2 full-time associates). X Authority to hire or fire
other associates, or makes suggestions and recommendations as to
the hiring, firing , advancement, promotion or any other change of
status of other associates are given particular weight. While this
job description is intended to be an accurate reflection of the
requirements of the job, management reserves the right to add or
remove duties from particular jobs when business need dictates.
Keywords: Homewood Suites - Lafayette, Lafayette , Director Of Sales And Marketing, Advertising , Lafayette, Louisiana
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